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Marketing Automation tools

Platforms for automated campaigns, lead nurturing, and attribution.

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Ever-gauzy

4,331

Marketing Automation

Open business management platform combining CRM, sales pipelines, contacts, projects, HR, finance, invoicing, billing, and reporting for organizations.
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Wacrm

1,956

Marketing Automation

Self-hostable WhatsApp CRM for shared inboxes, contacts, sales pipelines, broadcasts, and no-code automations, with team access and AI-assisted replies.
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Atomic-crm

1,199

Marketing Automation

Atomic CRM is an open-source CRM for organizing contacts, tracking interactions, managing sales deals, and coordinating follow-ups in a local web application.
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Rt

1,143

Marketing Automation

Request Tracker is an open-source web system for managing support tickets, issue workflows, queues, users, email correspondence, and task completion.
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Django-crm

611

Marketing Automation

Django-CRM is a self-hosted customer relationship platform for managing contacts, leads, deals, tasks, email campaigns, correspondence, and sales analytics.

How to choose open-source Marketing Automation software

Start with the workflow you need to replace, then compare feature coverage, deployment documentation, project activity, data portability, and support. Repository popularity is useful context, but it should not outweigh fit or the project's maintenance history.

Capabilities and use cases

Across the reviewed tools, common documented capabilities include Lifecycle customer records and relationship histories, Sales pipeline and deal workflows, Customer data unification, Customer relationship records and deal pipelines, Automated marketing campaigns, Help desk and scalable customer support, AI customer, prospecting, and data agents, App integrations. Verify the exact workflow on each profile before migrating production data.

Licensing considerations

Licenses represented in this category include AGPL-3.0, GPL-2.0, MIT. Check redistribution, modification, and hosted-service obligations against your intended use.

Self-hosting tradeoffs

5 of 5 reviewed tools are confirmed as self-hostable, and 3 document Docker support. Compare upgrade, backup, monitoring, and security work alongside hosting cost.

Related software categories

Content MarketingCustomer Relationship ManagementCustomer SupportBusiness IntelligenceWorkflow AutomationData Integration